Product Overview
Author: O'Connor, Jim
Age Range: 8 - 12
Grade Level: 3 - 7
Series: What Was?
Paperback: 112 pages
Publisher: Penguin Workshop
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The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.
In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.