Product Overview
Author: Michelli, Joseph A. Ph.D.
Hardcover: 320 pages
Publisher: McGraw-Hill Education
Joseph Michelli, author of The Starbucks Experience and The New Gold Standard, is among the world’s top authorities on the principles of creating an organizational culture dedicated to service excellence. In these bestselling books, he examines how leading service companies dominate their respective industries with innovative customer experience strategies.
Now, Michelli turns his attention to one of the most complex, controversial, and critical industries—healthcare.
